Before adding any hashtags, think: what goals is your post trying to reach? Who do you want to target with your post? Is it going to be a post that sells or an entertaining post? Do you express your point of view or share personal information in the post? Analyze the answers to these questions and add hashtags based on them. All your hashtags are saved when making a new post, just click once to add the required hashtags. Still, with the help of, you can create hashtag lists for different posts (informational, entertaining, educational – depending on the specifics of your blog and business). However, if you look for a delivery service in Brooklyn, you need to use another low-frequency hashtag - #fooddeliverymytishi. A low-frequency hashtag #fooddeliveryqueens won’t work if you aren’t talking about delivering food in Queens in the post. Frequent use of the same and only list of hashtags can be classified by Instagram as spam, leading to a “shadow ban” of your account. Use different hashtags for different posts. You can do a hashtag search on Instagram to find the best low-frequency ones for your posts, helping you attract new followers and potential clients for your business. That is what we call an ideal low-frequency hashtag. General hashtags don’t have such an aim these are location hashtags or personal hashtags used for private purposes.Īs you can see, there are fewer than 100 posts that can be easily viewed without wasting much time. In addition to the above-mentioned categories, hashtags can also be divided into:Ĭommercial hashtags facilitate business development by selling products and services. Such hashtags attract the most specific requests, making it easier for clients to find you among the myriad of Instagram posts. It is only used for 1000 posts on Instagram. For example, #fooddeliverybrooklyn is a low-frequency hashtag. Quite often, low-frequency hashtags have a “long tail” instead of having a geotag of the whole city, they indicate a neighbourhood or a city district. Low-frequency hashtags are used for less than 50 thousand posts.This hashtag is worded more specifically: you can see what is being delivered (food) and the geographical location (New York). You can find around 95 thousand posts with it. For example, #fooddeliverynyc is a medium-frequency hashtag. Such hashtags are more specific than high-frequency ones. Medium-frequency hashtags can be found in 50 thousand posts and up to 100 thousand posts.This way, you won’t get expected responses. If you use high-frequency hashtags, your post might get easily lost in the information flow. For example, #love, #work, #family, #delivery are high-frequent hashtags. High-frequency hashtags are used all the time: starting from 100 thousand posts and more.Frequency determines how popular a hashtag is: the more posts with the hashtag, the higher the hashtag’s frequency and popularity. Instagram hashtags can be divided into three groups by their frequency of use. You just need to know how to use them correctly. Despite this belief, tags still work and can help you attract free traffic. Today, it is believed that tags aren’t effective anymore: followers don’t click on them as often as they used to. On Instagram, tags are one of the free methods to promote your posts.
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